Radio Rounds 2016: Cebu City's DYAB, DYKC and Y101 FM

From l-r: With Ma'am Paulette, Mr. Jun Perez, Ms. Michelle and Gladys

Media exposure helps ensure that your services figure in the minds of the people you wish to reach. As we gain ground with our Senior High School offering over at SKILLS, we are grateful to the arrangements we have had the past months to be one of the guests of three radio programs that have a strong following among the Cebuanos: ABS-CBN's DYAB or Abante Bisaya radio, DYIO's Y101 FM, owned by GVM/Radio TV Corporation, and RPN's DYKC-Kusog Cebu.

Ms. Gladys Cabañero of Primary Homes, Inc. (PHI) played an important role in helping us promote SKILLS especially since we cannot really compete with the big universities here in Cebu City, in terms of offering the technical-vocational track of the Senior High School program. Thanks to PHI's big event for the year, Home Run 2016, we were featured several times in selected radio and television stations, with the excuse of being the main beneficiary of this run for a cause. Just recently, we were also glad to be the guest of RPN's DYKC-Kusog Cebu, in Tinubdan Sa Kalamboan, the radio program of Mr. Jeffrey "Ka Jeffrox" Cal. We were able to talk about the tech-voc scholarship programs awarded by TESDA Region VII this year. Guesting at DYKC for the second time is really enriching. Thank you to Sir Jeff and Engr. Berty who made it possible.

With Gladys and Mayline in an early
morning marketing break at Y101 FM 

Our COO, Mrs. Paulette D. Liu, was ever supportive in this marketing endeavor, knowing that we need to keep on working hard to make our advocacies widely recognized and accepted here in Cebu City. The Primary Group of Builders takes pride in the fact that with good people in the company, we can always forge ahead in coming up with different projects for poverty alleviation.

With Sir Bob and Ka Jeffrox at RPN's
Tinubdan sa Kalamboan program

SKILLS continues to be a leading institution that is committed to education as a way to reduce poverty incidence in the province, and consequently, in the entire country.